Every Opportunity Productions
Video Modeling Effectiveness

Studies at Indiana University demonstrate that videos depicting exemplary behaviors can be effective in helping children and adolescents with autism spectrum disorders develop social skills...Results from the [video modeling] meta-analysis indicate that both video modeling and VSM meet the Council for Exceptional Children's criteria for evidence-based practices."
- Bellini, S. & Akullian, J. (2007), Exceptional Children, 73, 261-284


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You can order these DVD's along with Kelly's book at Different Roads to Learning:


Who We Are


Every Opportunity Productions was developed by Joan Hersh, MA and Kelly McKinnon, MA, BCBA.



Joan Hersh, MA is a recipient of the Outstanding Special Education Teacher Award from the National Association of Special Education Teachers. She went to Peabody College of Vanderbilt University for both her undergraduate double major in Elementary Education and Special Education and for her Master’s Degree in Special Education. Joan graduated with honors and was the undergraduate award recipient in Recognition of Exemplary Achievement in the Department of Special Education. She has worked in the field of special education for over 20 years.  For the past 10 years, Joan has taught a blended preschool class which was awarded the Golden Bell Award from the California School Boards Association.



Kelly McKinnon, MA, BCBA is the Director of Behavior Intervention Services at The Center for Autism and other Neurodevelopmental Disorders and is owner and Clinical Director of Kelly McKinnon & Associates. Kelly has her Master's Degree from Boston College, has a Certificate in Applied Behavior Analysis for Special Education from Penn State, and is a Board Certified Behavior Analyst (BCBA) since 2003.  Kelly has 20 years’ experience working with adults and children with various developmental disabilities. Kelly got her start in 1993 working in Massachusetts overseeing group and independent living facilities with adults dually diagnosed (developmental disabilities and mentally ill), deaf and/or blind, and behaviorally challenged. Kelly worked to help several adults with disabilities buy their first homes, use public transportation and hold down jobs.  Kelly moved to California in 2002 where she completed her first book, opened her own practice, and began consulting with local schools and organizations.

A Closer Look at Preschool: Beginning Play Skills uses a unique video modeling approach to help young children learn play and social skills crucial to success in early learning environments. The DVD is organized into 4 components, including professional comments and suggestions to guide parents and professionals. The "instructional component" teaches the child how to play from the point of view of the child's hands. The class time component highlights functional play skills (taught in the instructional component) and social skills (sitting at circle time, joining play, and sharing information with a friend) as they naturally occur in the classroom setting. An "Uh-Oh" component is a fun, interactive quiz that teaches the children several strategies to problem solve their everyday social situations.

DVD, approximately 90 minutes

A Closer Look at Preschool Volume 2 uses video modeling to teach pretend play skills that are crucial to child development. Using a unique video modeling approach of filming children playing naturally, this DVD addresses how to play house, grocery store, restaurant, birthday party and storybook play. The DVD has four important components: a professional introduction describing the intended use of the DVD; an instructional segment which links real life experiences to sequenced core pretend play skills; a visual review which helps children develop a group play plan; and "real play" in which the children featured in the DVD use the core skills they have learned. Starky Star points out the important core play steps as they happen in real play. Finally, an "uh-oh" component provides a fun, interactive quiz that teaches children to problem solve in everyday social situations.
Runtime: 90 minutes.